Rupa & Co to sell US brand Fruit of the Loom products in India

Kolkata March 14 (IANS) Rupa & Company on Tuesday said its wholly-owned subsidiary Oban Fashions Pvt. Ltd. has entered into a licence agreement with Fruit of the Loom Inc. a subsidiary of Berkshire Hathaway Company to manufacture distribute and sell innerwear and outerwear products of the US brand in India.

Oban Fashions Private Ltd a wholly owned subsidiary of Rupa & Company has on March 9 2017 entered into a licence agreement with Fruit of the Loom INC... the wholly-owned subsidiary has acquired the exclusive licence from the said (US based) company to manufacture distribute advertise and sell innerwear and outerwear products for men and boys women girls and toddlers in India under their brand names and marks it said in a regulatory filing with BSE.

In fact in 2016 Oban Fashions had secured an exclusive license from the UK-based French Connection to develop manufacture market and sale FCUK innerwear and related products.

--IANS
bdc/lok/vt